Why You Should Choose a Local Website Designer

Hiring a web design firm is an important task. There are many reasons why staying local has advantages over outsourcing to a team hundreds or thousands of miles away. We've worked with clients and other web designers from all over the world through our commercial sales. Here's what we've learned.

1. Less Communication or Timezone Issues

Communication is essential between you and your website team. When you hire a local web designer, you can limit any communication or timezone issues because they're on the same work day schedule as you. If you have a problem at 9am in Huntsville, when do you think a team several or more timezones away will get back to you? It's a real concern if your website is down, needing a quick edit, or want to promote something quickly.

2. You Can Meet in Person

While plenty of business is conducted remotely these days, for some people, face-to-face meetings are how they prefer to do business. You can arrange to sit down and discuss everything you want, bring along any ideas and documents and really get a good feel for your local website team. This becomes a little more difficult if your web team is 500 miles away. Without the ability to sit down face-to-face, it can make a web team less accountable and could impact their ability to provide you with the best service.

3. More Accountability

When a local web agency's reputation is at stake within their own community, they're more likely to provide you with the best possible service to uphold their reputation. Local web designers often work with small businesses and your business is essential to their company. A company hundreds or thousands of miles away won't have much invested in your company, community or economy.

4. Their Reputations is on the Line

Online reviews are always important, but word-of-mouth and a solid portfolio often drive new clients to a local web design agency. This means you'll often receive the best work and continuing service from a local agency. You can also ask your local web designer for professional references which you can use to check on the quality of service with past clients.

5. They Understand Your Local Area

A local web design agency knows the market and the people that make that market. A local team can advise you on the best approach to take when creating content for your website that will increase your visibility by understanding the local market and target demographics.

In addition, local web designers will be able to visit to your business and see how your company works and get a feel for who you are as a business or organization.

6. Personalized Training & Support

As a client, you will require technical support at some point. A local web team can personally train your team (in-person) to manage your own website and provide on-going support. Websites shouldn't stay the same for the lifetime of the website. Your website should grow and evolve as your business does. This may mean structural changes to your website or updates that are outside of your team's level of skill.

7. Local Web Designers Won't Vanish

It's happened before and we've dealt with this issue many times over the years. When dealing with an outsourced web team, you may reach out one day and find that your team is no longer available or even in the industry. They might never call you back, respond to your emails, and there's no office that you can easily drop in on, and there's nothing you can do. When you're working with a well-established local company, you're much less likely to encounter this issue and will have lifetime access to their support for your website because they are right there in your community.


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